PACMA, short for “Partido Animalista Contra el Maltrato Animal” (Animalist Party Against Animal Abuse), is a Spanish political party dedicated to animal rights and environmental issues. They advocate for the protection of animals, the promotion of veganism, and the advancement of sustainable practices. I was in charge to develop their new identity system to prepare them for the local elections in Spain.
Brand identity
Logotype
The book contains 38 pages with illustrations of Andrew Davidson, and the rest of the pages are curated pages from Scottish books from the XVII century; the production of the book itself was a major challenge since it was made between 4 countries when the Covid 19 started.
We developed a unique brand voice centered on storytelling and leveraging social media and cats
All rights reserved
